I don’t know if you’ve heard of this new online show that started a few weeks ago called “Easy to Assemble”?
Its very first episode, titled “Training Day,” received 250,000 views on YouTube on its very first day. And CBS snatched it up for its own online video site, TV.COM. The episodes will appear on TV.COM first and then be distributed elsewhere (probably YouTube) after that.
(Images from Spazzy Sheraton’s blog)
The story follows actress Illeana Douglas as she quits her acting gig and goes to work at IKEA in Burbank. What’s funnier is all the other folks who are guest starring in the webisodes… Jeff Goldbum, Tom Arnold, Justine Bateman, Jane Lynch, Ed Begley Jr., Craig Bierko, Kevin Pollack, and Robert Patrick! For a little online series, it’s certainly attracted a heck of a lot of attention!
All the episodes kind of make fun of the IKEA way of life. Very Swedish. Very odd. “Very depressing” as one person says in a training video that’s part of the first episode. But very funny in spots.
As someone who used to live near an IKEA and has a wife fascinated by its wonderments, I have to say I found it pretty darned funny. 🙂